Make Money At Home - Retaining Members to Your Membership Site

If you are running a membership site to make money at home, one of the most important areas of concern for you is membership retention. However, while this is certainly one of your key issues, your members may be having a different problem and that is, quite frankly a perception of value for their time and or money.

 

Giving the impression of value is very important if you want to get members and keep those members. Everyone likes to feel as if they have received significantly more than they paid for. It's true that some may not gripe about getting fundamentally good information, however this should not stop you from attempting to raise the perception bar significantly. Nothing is more potent that word of mouth advertising

 

There are a couple of ways to raise the bar, so to speak and one is the offer of special bonuses. Try making a few of these surprises and others predetermined. Using a combination of both works well because you get people excited, and you make them feel like you really care when they get something they weren't expecting. So, what kinds of bonuses would your site members think are great? What about bonuses related to additional material such as Private Label products related to your niche that you might pick up inexpensively. These are quite inexpensive for you to buy, but your members will be thrilled with them!

 

Other things one might do is offer multimedia to fill out your text content. That doesn't mean you need to create new information for each form of content.  For example, you could create an article, a video, and audio that all get the same basic information across, but in different formats. Having audio, video and text enables the material to find resonance with many different audience learning styles. You'll be satisfying more members without having to do much additional work.

 

A great way to make this as easy as possible is to create a video. From there, you can extract the audio track. You can then have the video transcribed in the form of text. Voila! You now have three different formats to give your members and make them feel like they are getting a great bargain!

 

The last of our tips today, has to do with making your site look seriously professional. While you might be able to get away with a very basic site, doing simple things like adding graphics and having a nice layout can go a long way to giving a great impression of value.The old saying goes that "you shouldn't judge a book by its cover," but we all know that people end up doing that anyway! A great looking site is always a joy to explore.

 

Try to do all of the above mentioned tips. A rule of thumb is give 10 times the monthly value and your clients won't leave.The first 60 days are the most critical, this is when more than 80% of your members typically re-question whether they are getting value of their money. In order to make money at home, you must have convinced them that they are getting a bargain.

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